I have been watching an SEO test being done by one of the top marketers, Jonathan Leger, where he created a site called coolestguyontheplanet.org. One this site he has been testing "white hat" SEO techniques and posting his results in getting ranked in Google and the other engines.

In his postings, he has oulined a number of items that are all white hat topics that everyone trying to get SEO ranking should be aware of.  It is written for the beginner to SEO marketing, but has a lot of good information that we all can use. 

I strongly recommend that you check it out and at least read through the information he has regarding the various resources and basic technques he uses. 

It’s interesting that he also recommends one of the products that I utilize for SEO marketing which is SEO Elite. This tool is used to do an incredible amount of research into competition sites, doing link request tracking, article marketing, and a wide array of other routine SEO marketing tasks.  It has a companion Keyword Elite that is extremely useful in doing keyword research. 

These two products together make a suite of tools that can totally change how you do your marketing efforts.